Sean “Diddy” Combs Vodka Deal
By MIA on Oct 25, 2007 in Diddy | | ||
Sean “Diddy” Combs can now add being drunk and punching a man liquor to his business portfolio.
Diddy has just sign a deal with Ciroc brand of vodka in exchange for a 50-50 share in the profits.
“It is not an endorsement deal,”
“This is something that will have my daily attention.”
The mogul is expected to participate in the marketing of the brand to deciding where it will be shelved for retail sale.
It is also up to him to attract new clients to the line.He also added:
“They’re looking for something that tastes like their lifestyle,” he said. “It’s that trendsetter, that hipster, someone who’s looking for luxury and looking for something better.” “I can’t overhype someone into loving vodka,” But once consumers actually taste Ciroc, “I think we can convert a lot of people.”
Diddy could make $100 million over the course of the deal.
Patrick Mwamba | Nov 3, 2007 | Reply
i’m with Diddy any to promote what you have i will do i admire this guy . will change my drinking to the Ciroc .
Anthoy Bromley | Nov 23, 2007 | Reply
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